SAMPLE CREATIVE
Landscaping
A sample static ad for a premium outdoor-living service.
Facebook & Instagram Ads
Get discovered.
Stay in the conversation.
Reach, retarget and convert potential customers across Facebook and Instagram. Meta Ads management that starts with your business, your audience and a clear offer.
WHAT WE ACTUALLY DO
Clear work.
A clear scope.
Visual and local businesses—such as salons, renovations, hospitality, education and showrooms—with a clear offer and useful creative material.
- Campaign setup and audience strategy
- Ad copy and creative strategy
- Pixel and conversion tracking, with appropriate consent handling
- Retargeting where audience size and platform rules allow
- Campaign and creative testing
- Up to 4 new creative variations each month
- Ongoing optimisation and monthly reporting
AI-ASSISTED UGC-STYLE CREATIVE
Creative that gives us
something to test.
We can develop AI-assisted UGC-style video ads, hooks and scripts, static creatives and variations, or edit footage you supply. The aim is to test different messages and formats within your Facebook & Instagram campaigns.
The standard service includes up to 4 new creative variations each month. Professional video shoots and large-scale production are quoted separately. UGC-style describes the format; we do not invent customer testimonials or experiences.
SAMPLE CREATIVE
Dental clinic
A sample static ad focused on a calm, confidence-building patient message.
SAMPLE CREATIVE
Nail salon
A sample static ad built around beauty, care and booking.
These are sample creative concepts, created to show possible directions for different industries. They are not client campaigns, performance claims or endorsements.
HOW PRICING WORKS
$690 + GST
$759 including GST
AUD · per month
Standard management pricing. For paid media, advertising spend is separate and paid directly to the platform.
Standard paid-media management pricing covers up to $5,000/month in ad spend on this platform. Larger or more complex accounts are quoted separately.
What costs extra?
Advertising spend is separate and paid directly to Meta. The included creative support covers simple static ads, copy or hook variations, client-supplied image/video edits and AI-assisted UGC-style variations. Professional photography, on-location shoots, influencer fees, large-scale video production and high-volume creative production are quoted separately.
What to realistically expect
This channel can introduce your business before people actively search and reconnect with previous visitors. We test audiences, messages and creative. Results are not guaranteed, and some categories have additional advertising restrictions.
How to start
Share your website, services, target areas and goals. Ben recommends a scope, explains the separate costs and agrees the fee and terms before work begins.
Start a conversationCHOOSE THE RIGHT STARTING POINT
Different channels.
Different jobs.
Local SEO & Google Maps
Build a local presence over time.
Improve the business information and service pages people find in normal Google searches and Maps. Useful when you want a stronger long-term presence.
Google Ads
Meet an existing search.
Reach people who are already searching for the service you offer. A separate media budget pays for advertising; campaigns need monitoring and adjustment.
Facebook & Instagram Ads
Introduce. Reconnect. Test.
Introduce your business to relevant people before they actively search. Retarget previous visitors where consent, audience size and platform rules allow.
No channel guarantees rankings, enquiries or sales. We agree the work and budget, measure useful actions and explain what to improve next.
Website support after launch
Website Care is optional technical maintenance: hosting, backups and monitoring. Content updates, new pages and development are quoted separately. For ongoing Growth clients, marketing-related website changes may be included only when they are in the agreed Growth scope.
Ask about a website updateLET’S START WITH WHAT YOU NEED
A clear scope.
A fixed quote.
Tell us about your business and what you want to improve. We’ll recommend a sensible starting point, with the price and inclusions set out before you decide.